Health Rocks! is a curriculum-based life skills development program for youth ages 8 to 12. It helps youth learn skills such as decision-making, critical thinking, and stress management but places a special emphasis on tobacco-use prevention. The program also includes components that bring youth and adults together as partners in developing community strategies that prepare young people to make health lifestyle choices.

As youth learn how to effectively communicate with others, relate to change, and deal with stress, they develop the internal strength to resist risky behaviors. Health Rocks is built upon the strong foundations of life-skill development and decision-making results in a program that truly reduces youth tobacco and drug use.Kids who have personal social skills and competencies are more resistant to substance use. Youth are already exposed to and are forming their opinions about tobacco, alcohol and drug use. Health Rocks gives them the resources to take control of these choices and not make them because of peer pressure, stress, or other emotional factors.